It's been a long time habit of mine to turn the radio on when the kids nap, and I generally use K-LOVE. The K-LOVE pledge drive is going on right now. It doesn't bother me that they have to ask for money. I have been affiliated on various levels with a non-profit for almost ten years- I get that you have to ask for money. But the current pledge drive that is going on with K-LOVE has offended me on so many levels, I can't help saying something.
1- You can't have it both ways. K-LOVE likes to promote what they do as a "ministry", and have gone as far to say on the air that when you give to K-Love, you give to God. I can swallow that. But if they really want to posture themselves that way, they need to lose the incentives, the pressure and the publicity.
- Incentives- can you imagine if before the offering at church, the pastor were to say, "Everyone who gives today will be put into a drawing for an I-Pad."
- Pressure- for some reason, the trend this pledge drive is "group dialing". Let's all dial the number and hit send together and see how many people can do it all at once. Not a bad marketing strategy, BUT when you say that people are supposed to be giving prayerfully and as God leads, should you need this? Seems inconsistent.
- Publicity- Christ specifically said that we should give in secret, so that our right hand doesn't know what our left hand is doing. Just wondering if announcing people's names on national radio to "thank" them would fit that instruction.
3. Oh, no you didn't. Those were the words that popped into my mind as I listened to K-LOVE this afternoon when
I'm so tired of western Christianity in general. And I guess K-LOVE sort of epitomizes the whole part about it that turns my stomach: a faith that is comfortable, me-focused, commercial, talks flippantly about Christ, and all-around cheesy.
And that's all I have to say about that.